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With the development and advancement of internet, Web 2.0 is the most accepted web platform used in present days. To make a website look more interactive and user friendly, various new user generated options have opened up such as blogs and social networking sites. Forum is another immerging user interactive application where content is used both by the user and for the users.

Benefits of Availing Forum
• Helps to increase traffic to the website
• Offers details and contact of forum users on posting content
• Helps to build a personal and long term relation with visitors
• Allows to get an immediate feedback from customers
• Allows more credibility to the company image

The impact of blogging is no longer limited to personal sphere; it has already attained a business like precision since business owners are finding it highly interesting, engaging and powerful tool to influence the purchasing decisions of the online buyers. These days, it is quite common to go through the posts of different bloggers before buying a particular product or a service. As much as 53% of online buyers read blog posts before making a final purchasing decision. Besides that, blogging comes with a number of other benefits such as:
• It helps to spruce up the reputations of a company.
• It increases visibility and helps to get better ranking in organic search results.
• It will add dynamism in your website.